This game was created with Micael Butiel and D'Angel Barnhart. I created the logo, board graphics and icons. Awkward is an interactive board game that asks it’s players to perform actions in the course of the game. Although the stated goal of the game is to be the first player to reach the top of the game board, the emphasis of Awkward is in player interaction rather than competition.
We wanted to create a game that emulated recent board games but was also original with bright graphics and an unconventional layout. We wanted to include a wide range of different ideas into the construction of the board, the packaging and the collateral.
Games are supposed to be fun. Our purpose was to create a game that was spectator friendly and fun to play. To advance across the board, players are asked to do actions that would normally be embarrassing. However, in the context of gameplay, these actions replace the tension of competition and become the purpose of the game.